The Challenge
Founded by a group of Chilean scientists, Solu is a company that creates products to eliminate single-use plastic. The brand’s materials naturally decompose within 3-4 months under most environmental conditions, including landfills, soil, and water, and unlike traditional plastics or bioplastics, they break down completely without leaving -any microplastics or toxic residues, making them a safe and sustainable alternative. Solu’s mission is to help create a world free of single-use plastic pollution, and where sustainability is simple, safe, and accessible for communities everywhere. Currently, the brand produces items including packaging, gloves, various kinds of bags, bubble wrap, and pet waste bags, while continuously developing new applications to meet the needs of different industries.
The Solution
To help spread their mission to raise awareness around their products, they created a poster campaign that visually highlights the ironic use of everyday plastic consumption, and the ways in which they can help.
